Reassuring the Economic Buyer: Future Proofing in Presales and Solution Engineering
Thinking Two Steps Ahead in Presales Successful presales and solution engineers need to adapt a post-sales mindset in order to successfully guide their prospects from start to finish. Finish in this case does not mean the contract signature, but the go-live date of your customers; or even the date by when they need to achieve […]
Ultimate Presales / Solution Engineering Guide to MEDDPICC & MEDDIC
MEDDPICC (or MEDDIC / MEDDPIC) is a well-known method in the sales world, focusing on Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion, Compelling Event, and Competition. It’s traditionally used by sales teams to evaluate deals, ensuring nothing important is missed. This method helps spot potential issues and make smart choices about business […]
Saying ‚No‘ in Presales to Poorly Qualified Demos, POCs, RFPs and Opportunities
Have you ever been involved in an Request for Proposal (#RFP), a #demo, or a Proof of Concept (#POC) and thought to yourself that the chances of winning are very low? It’s a common situation. 🤔 Choosing to let go of an opportunity is not about being uninterested or unhelpful; it’s about making thoughtful decisions […]
Why Hope is not a POC Strategy in Presales and Solution Engineering / Software Sales
Lately, many clients ask for free Proof of Concept (POC) sessions. Vendors often say yes, hoping it will lead to a sale. But is this really a good idea? In this blog, we’ll take a closer look at POCs, discuss how to make them work better, and question if they’re always the right choice. 🕰️ […]
The Importance of Solution Consultants Knowing About Their Customers‘ Buying Journey
Buying complex enterprise software has become more difficult than ever before. What has been a linear process in the past (and is still illustrated this way) has become a tedious back and forth. Rather than following a clear structure, it is a concurrent process of searching for information, validating, and aligning key stakeholders across time […]