FREE AUDIT

Demo SkillAssessment

Get an objective third-party review and detailed feedback on your software demo performance to boost conversion rates and make immediate improvements.

Trusted by 100+ SEs

I’ll provide expert feedback on your demo performance to help identify strengths and detect blind spots. With my actionable advice, you’ll be able to make immediate improvements and apply those learning right away in your next demo.

Max Lüpertz – Presales Rockstars

Review Dimensions

The demo audit will examine five key success factors for an effective demo, providing you with detailed feedback on each aspect.

Delivery

Focuses on conveying the core message and benefits with high energy, using clear, jargon-free communication and rhythmic pacing to engage the audience, while assessing the presenter’s composure.

Relevance

The ability to tailor the demo specifically to the audience’s needs and personas, focusing on the features that address these needs directly.



Structure & Flow

The demo is structured around the customer’s challenges, beginning with the solution to their problems as a logical starting point. It uses high-level teasers to manage complexity and allows the customer to drive the depth of discussion through questions.



Audience Engagement

Focuses on making the demo a dialogue by using interactive techniques to maintain attention, encourage participation, and adapt to audience responses.



Demo Discovery

Focuses on assessing the ability to ask open-ended, insightful questions that reveal customer needs and challenges, and identifies opportunities for deeper discovery based on customer feedback.

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