In my video course, I try to share the things I wish I had known earlier, because I used to get them wrong all the time. And very often, these are small things that may seem right or intuitive at first, but actually have a negative impact on how your demo is perceived.

A lot of this comes down to your language, your presentation style, and ultimately how your product is perceived. If you explain things in a complicated way, ask the wrong questions, use the wrong wording, or unintentionally frame things poorly, customers will still walk away thinking your product feels complex or hard to understand.

And that’s exactly what we don’t want. We want to communicate simply so that our software feels simple as well.

That’s why I’m sharing a lot of highly practical things you can apply immediately. The first step is becoming aware of what you’re currently doing and what effect it has. Then we look at how to do it better.

The course keeps growing. There are already more than 50 lessons, usually between 3 and 5 minutes long, so you can get straight to the point and improve step by step without wasting time.

Enjoy!