Pick this if
- You want every SE and every AE to demo the same way.
- You want Sales and Presales to use the same words.
- You want to see the change in numbers at day 90.
90-Day Demo Performance Accelerator
Measurable demo resultsin 90 days
A fully managed 90-day demo program for solution engineering and sales teams. With coaching, feedback and review cycles to convert more demos into meaningful next steps. Including a 90-day success guarantee.
- 90 days
- Fixed price, based on team size
- Next-Step Guarantee
- Starts with a free 20-minute call
What you get: five parts, one program.
A full training and coaching program, built on your own demos, with your sales team involved. Open any part to see what is inside.
Method first, then skills, then Sales. Courses run alongside.
ENGAGED™ Demo Workshop
- You learn a repeatable process: ENGAGED™, the 7-step demo method that makes every demo easy to follow.
- You align with your AE before every demo, so each demo has a clear purpose and objective.
- You set entry and exit criteria, so you know which requests deserve a demo and what the demo should achieve.
- You structure every part of the demo with the 3Rs: Revisit, Resolve and Result.
You leave with A written demo standard that fits your product and your customers.
Demo Skills Workshop
- Demo language: which words weaken your demo and what to say instead.
- Storytelling: turn a feature walkthrough into a story the customer remembers and repeats to their boss.
- Questions and objections: ask questions that show what the customer really needs, and answer pushback while the demo is running.
- Everyone practices with their own demo.
You leave with Quick tips and better habits that your SEs and AEs can use right away, in their very next demo.
Sales Alignment
- I explain the new demo rules to your sales team, for example which requests deserve a demo.
- Sales and SEs start to use the same words for the same things.
- Sales knows what a good demo looks like, so they can help keep the new rules alive.
You leave with A sales team that follows the new rules and speaks the same demo language as your SEs.
Online demo courses
- Every SE gets 90 days of access to my Demo Playbook video courses.
- The lessons are short, 3 to 5 minutes each, and practical instead of theoretical.
- Topics include demo fundamentals, storytelling, demo language and objection handling.
You leave with Every SE can keep learning at their own pace between the workshops.
90 Day Performance Report
- After 90 days, I watch new demos from your team.
- I compare them with the demos I watched at the start.
- The report shows how many demos now end with a clear next step, how each SE is doing, and what to work on next.
You leave with You can see what has changed and what to do next.
Why a program, not one workshop.
A workshop starts the change. These four things make it last.
Old habits come back. That is the whole point.
- Basics
One workshop gives you the basics
It delivers the foundations and a first awareness of the problem.
- Habits
Change needs time and accountability
Lasting results come from practice over weeks, with someone checking in.
- Sales
Sales speaks the same language
Your sales team joins in and follows the same process, so the new rules stick.
- Proof
90 days show if it works
Long enough to involve the right people and to compare new demos with the start.
How the 90 days run.
An example plan. We shape it with your team.
- BaselineWe look at your current demo performance and analyze your recordings.
- ENGAGED™ Demo WorkshopWe kick off with the methodology workshop, on site or online.
- Demo Skills WorkshopThen we deepen selected topics with your team.
- Session with SalesWe meet with your sales team for 3 hours online, so they speak the same language.
- Online demo coursesYour SEs get access to the courses, with new input every second week.
- Day 90We look at your demo results again and see how they improved from the baseline.
The Next-Step Guarantee
You will see the training work in your demos within 90 days. If you do not, I keep coaching your team for another 30 days at no extra cost.
The best way to measure success would be closed revenue. But in enterprise sales, deals take many months, so you would have to wait a long time to find out if the training worked.
So we measure something you can see much sooner: how many of your demos lead to a concrete next step. A concrete next step is a follow-up that both sides agreed on and that is already in the calendar, for example a meeting with the decision maker.
- Before we start
I check how many of your demos end with a concrete next step today. We write down the target.
- Day 90 at the latest
I check new demos from your team. If the number has reached the target, we are done.
- If it has not
30 more days of coaching at no extra cost for the SEs who need it most. Then we measure again. Still not there? We work out a plan together.
Is the 90-Day Accelerator the right start?
Start smaller if
You want quick wins first. The Skills Workshop fee is credited in full if you book the 90-Day Accelerator within 60 days.
See the Skills WorkshopKeep going after
After 90 days, the Demo Feedback Service keeps the new habits alive with a report every quarter.
See the Feedback Service“Instead of hours of theory, we got practical examples, simple frameworks, and actionable tips that we could immediately apply in our demos.”
Not sure? Book 20 minutes.
Tell me how your demos go today. I will tell you which option fits, or if neither does.