Actionable Tips
Every habit comes with a concrete better alternative.
Highly actionable advice to improve your demo performance — without having to change your entire game. Read by 100+ SEs.

There are good habits and there are bad habits. Both shape how we work every single day — and the same is true for how we run demos.
In this ebook you'll learn how bad habits hurt your demo performance and what to do instead. It comes with a habit tracker so you can improve step by step.
Nobody fixes their demo in one big leap. Real improvement comes from changing a handful of small behaviours and repeating them.
This ebook is the shortlist of habits that made the biggest difference for the SEs I work with.
Max Lüpertz — Presales Rockstars
A simple system for getting better at demos without rebuilding everything you do.
Every habit comes with a concrete better alternative.
See your progress instead of guessing at it.
Change one behaviour per week and keep it.