3 articles
Everyone in presales is talking about AI right now.Some are excited, some are worried, and many are unsure what it will mean for their role in the future. The question usually sounds like this: “Will AI replace solution engineers?”The honest answer is simple. Yes, it can. But onl
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The importance of avoiding monologues and a good „Talk-to-Listen“ Ratio In one of the previous articles we have covered the ideal duration of your software demonstration. Furthermore, extensive data analysis has revealed that winning demos stimulate conversations, especially duri
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Great Demos Stimulate Conversations and Naturally Last Longer Ask yourself: How much time did you spend on your last demo? Was it 60, 90, or even 120 minutes? Many of my clients wonder about the ideal length for a software demo. There’s no one-size-fits-all answer. It depends on
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